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Gary David Hall, REALTOR®,
GRI, ASR, e-PRO, RECS
The Real Estate CRM Broker
Founder/owner of RE-ACT, LLC &
RealEstate-AgentTools
Background forming
his knowledge of Contact Management and CRM
Accomplishments include:
Gary David Hall became
a
Real Estate Agent in
1987, and has been in the industry ever since. Gary has been "in the trenches",
and speaks your language. Gary's clients often qualify him as being able
to teach so that they
understand, without a lot of technical jargon. He knows exactly what it's like to sell Real
Estate, and that is why his training is so much more relevant and insightful,
than someone that was never a top producing agent. Just ask his
clients. His last 4 years in
Real Estate Sales, Gary brokered 147 transactions. Having just come from a background
as a computer technician, and then a computer operations manager, he was able to put many
automated systems into practice. When it became
evident that the industry needed the technological efficiency he used in his
personal business, he decided to share that knowledge with other real estate
professionals. So he founded RE-ACT, LLC (Real Estate Automation,
Consultation and Training) in 1999.
His primary focus is helping agents improve their transaction management, lead generation and
follow-up efficiency and techniques, by using Contact Management/CRM software. He travels the country
conducting seminars comprised of the many topics of which agents have a need for
more clarity, with his "Technology
Toolkit" and "Web Sites: Prospecting
and Follow-up on the Internet" seminars. While you can still bring Gary to your office for a two-day Tech-Speed program to
help you organize your operations with Agent Office/Online Agent/Agent 2000, he has
been having great success doing it online, with
GoToMeeting. He is also available for
any other kind of training or troubleshooting online as
well. Gary also maintains a
significant knowledge base of over 1,000 links to Real Estate technology Web sites and
articles at his popular
Real Estate - Agent Tools
web site, and a Real Estate Store
with almost 60 of the most popular Real Estate software, products, and services
today, many of which are offered at a discount.

Real Estate sales associate: 2011 - Current
Weichert Real Estate - Doylestown

Founder/Owner: October 1999 - Current
RE-ACT, LLC - Real Estate Automation, Consultation, and Training
Real Estate Contact
Management/CRM "Broker"
Speaker - Trainer - Consultant - Columnist. See Services.
Knowledge Base - 1000+ RE Technology Links -
RealEstate-AgentTools.Com

Staff Technology Instructor - December 1999 - May 2008
Polley Associates Real Estate Education
Currently a state certified instructor, teaching various MCE classes and others.
To date Gary has taught these courses to thousands of agents in the Newtown
Square, Blue Bell, Southampton, Villanova, and Lionville areas.
Courses taught:
Win-Win Negotiating Skills
The
Real Estate Technology Survival Kit (Author)
Real
Estate for Boomers and Beyond
The Consumer and You
Caught
on Camera: Anti -Trust in the 21st Century
The
Green Future
Putting Consumers Interest First (2006 Edition)
Slaying Dragons - Earning Consumer Trust with Better Client Service
Helping Consumers Win in a Changing Market
Accredited Seller Representative Designation Course
Real Estate Agent's Technology
Toolkit
RECS(Cyberspace
Society Designation Course - Author))
Using
Technology to Serve Consumers
Stefan Swanepoel's
"e-Buyer"
Putting Consumer's Interests First
Real
Estate for Senior Citizens
Better
Safe
The
Fungus Among Us
Legal Issues and Act 112/47
Real
Estate Fundamentals
Real
Estate Practice
Exam Prep

Roving Technology Consultant - March 1998 to November 1999
RE/MAX of Southeastern Pennsylvania and Delaware, Inc.
Responsibilities included consulting/training over 1800 brokers, agents, and
assistants in 93 offices over thirty kinds of software, time management through
technology, and agent recruiting to brokers, at office meetings, small groups,
and on a one-on-one basis throughout Southeastern PA and DE. Design of Regional Power
Point presentations, promotional fliers, and Market Share bar charts.
Preparation of content, and primary speaker at Internet and New Agent
Orientation breakfast and luncheon seminars in hotels and country clubs
throughout the region. Hosting at conventions, board picnics, sales rallies, and
charity cruises, etc. Recruited and organized eighty Realtor volunteers to crew
on RE/MAX Magellan Hot Air Balloon at Hershey Balloon Fest in PA, to include
liaison to Hershey Park "Balloon Meister", Magellan pilot, photographer, hotel,
etc.

Community Sales Manager - 1997
A.P. Orleans
Responsible for sales and management of Newtown Ridge, new construction homes.
Interfaced with construction superintendent, project manager, and corporate
sales manager in sales and marketing of the community.

Technology Consultant/Operations Manager - 1996
Craig Lerch, Jr., Coldwell Banker Poquessing
Craig was the number one agent in Philadelphia from 1989 - 1996. 140
transactions in 1996. Automated the office with respect to tracking and
follow-up for all listings and sales. Responsible for significant increase in
client satisfaction and retention due to implementation of these systems.
Designed: spreadsheet for tracking of all agents commissions; various forms used
throughout the office; marketing and promotional materials; buyers handbook;
sellers handbook; and form letters to clientele. Self-taught several major
software applications, incorporated them into the business, and trained agents
and staff on same. Worked with the designer/owner of SOAR MLS Automation
Software to establish working version for TReND MLS.

Mortgage Loan Originator - 1995
PNC Mortgage Solicited mortgage leads from real estate agents and past
clientele, for the purpose of mortgage loan origination. Approached by Craig
Lerch as a result of prior resume activity.

Sales Associate - 1987 - 1994
RE/MAX Action Realty and Janet Pool Associates
Last six years with RE/MAX. Approximately 147
transactions in the last 4
years. Majority of activity was residential resale. Site sales representative
for various new construction communities while with Janet Pool Associates.

Prior experience includes computer operations manager, production
manager, computer technician, retail sales and management, whole life insurance
sales, and USAF Cryptographic Electronics Technician with Top Secret Security
Clearance.
 
Background in Contact
Management and CRM
-
1987 - 1993 - Residential Real Estate Sales. Closed
147 transactions
-
1988 - Investigated Howard & Friends and Real Estate
Specialist (RES). Both of which were DOS based at the time. Started using Real
Estate Specialist for his business. Created listing and closing transaction
plans and letters and follow-up campaign letters in RES. E-mail did not yet
exist in common use
-
1989 - Top Producer released - also DOS. Started
tracking its features but stayed with RES
-
1991 - Started hosting round table discussions on
Contact Management at the invitation of the local boards
-
1992 - Agent Office released. Started tracking its
features but stayed with RES
-
1992 - Started using Outlook
-
1994 - Left sales to create a team and automate the
office's top producing agent using RES.
-
1995 - Became a mortgage loan originator and used an
industry specific CRM
-
1996 - Automated #1 agent and staff in Philadelphia
using Agent Office to organize prospecting, listings, closings, and post closing
follow-up for 140 transactions that year.
-
1997 - Became a new construction salesperson and
used their industry specific CRM
-
1998 - Became RE/MAX regional roving technology
consultant. Trained agents on Agent Office and Top Producer, as well as other
technology related training
-
1999 - Hired by Polley Associates Real Estate school
to teach Real Estate specific technology. Discussed and polled use and opinions
of Contact Management and CRM with over 10,000 agents over the next 10 years
-
1999 - Founded RE-ACT - Real Estate Automation,
Consultation and Training, allowing the following to happen...
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2001 - Wrote original
Online Agent versus Top Producer
article, read by many thousands of agents, and was one of the most popular
pages on this site for many years
-
2003 - Various articles for Realty Times Magazine
about Contact Management and CRM
-
2004 - Interviewed by Jack Peckham for RECS Radio about CRM
-
2005 - e-PRO Certified Trainer
-
2006 - Elected to CyberGuru Hall of Fame - Real
Estate CyberSpace Society
-
2007 - Author and Certified
instructor for the 2 day RECS
Designation Course
-
2008 - Guest speaker at CyberProfessionals Conference in
Pittsburgh
-
2008 - Invited to write article for Arizona
Association of Realtors Magazine
-
2009 - Interviewed for VA Association of Realtors
Magazine - July/August 2009 Issue - "Kill Your Rolodex"
-
2009 - Interviewed by Kathy Googenour - LeadBooster
Club
-
2009 - Created Considerations when
choosing a Real Estate Contact Manager or CRM.
A 60 minute Power Point Presentation,prepared for the Real Estate Cyberspace Society's
2009 Cyber Convention
-
2012 - TheTechByte.com - Technology eSummit - Webinar - Top 10 CRM Features You
Should Look For
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2013 -
Point2 Success Series Webinar -
Tips to Better Use CRM's to Generate and Cultivate Leads
-
Used ACT! for 1 year
-
Trained hundreds of agents individually in person
and online on Agent Office and Top Producer
-
Created 10 hour class on Agent Office. Trained
hundreds of agents in groups in online 2 hour/week interactive classes using
GoToMeeting for two years.
-
Created
Agent
Office Training CD based on the experience gained in the online training
classes
-
Has been speaking with thousands of agents over the
last 10 years about their usage of Contact Management and CRM with regards to
what they have used in the past, what they liked and disliked about each, and
found a better product for them if it existed.
-
Created Trans-Plans Listing and Closing Plans and
e-mail/letter Campaigns. They started with Gary's plans from RES, then Agent
Office, and then were improved and expanded during
Tech Speed
consultations with agents and teams in the US and Canada over the next 8 years.
-
Conducted minimum 3 - 5 hour interviews with
developer/CEO's of more than 30 Real Estate specific CRM's to create the
Real
Estate CRM Matrix. In these interviews, Gary examined their product in great
detail to list which of the 350 features in the Matrix their product had. As
compensation for their time, Gary consulted with them to help the improve their
product.
-
Consults to several of the company's developers on a
fee basis to help them improve their product on an ongoing basis
-
Gary was the ONLY person/company authorized by
Top Producer®
to sell both their product,
and AgentOffice®,
their primary competitor, until 2008
-
Has been the answer man for Contact Manager and CRM
questions since 1998 on Real Talk, followed by e-Pro, and then blogging on
Active Rain and Stefan Swanepoel's Real Blogging, as well as many other Internet
forums
-
Moderator for the Top Producer user group on Yahoo.
-
Creator and Moderator of the user group for
Advantage Xi on Yahoo.
-
Started reselling Agent Office in 2004, then Top
Producer, then most of the rest of the 30 some odd available. Have been speaking
with agents, teams, and brokers every day, one on one, about their experiences
with a wide range of products, as well as their needs, preferences, likes, and
dislikes, ever since.
-
Gary is the person of choice for many coaches around
the USA and Canada to
refer their clients to for Contact Management and CRM questions and solutions.

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