Gary David Hall, REALTOR®, GRI, ASR, e-PRO, RECS

The Real Estate CRM Broker

Founder/owner of RE-ACT, LLC & RealEstate-AgentTools

 

Background forming his knowledge of Contact Management and CRM

 

Accomplishments include:

Gary David Hall became a Real Estate Agent in 1987, and has been in the industry ever since. Gary has been "in the trenches", and speaks your language.  Gary's clients often qualify him as being able to teach so that they understand, without a lot of technical jargon.  He knows exactly what it's like to sell Real Estate, and that is why his training is so much more relevant and insightful, than someone that was never a top producing agent.  Just ask his clients. His last 4 years in Real Estate Sales, Gary brokered 147 transactions.  Having just come from a background as a computer technician, and then a computer operations manager, he was able to put many automated systems into practice.  When it became evident that the industry needed the technological efficiency he used in his personal business, he decided to share that knowledge with other real estate professionals.  So he founded   RE-ACT, LLC (Real Estate Automation, Consultation and Training) in 1999.

His primary focus is helping agents improve their transaction management, lead generation and follow-up efficiency and techniques, by using Contact Management/CRM software. He travels the country conducting seminars comprised of the many topics of which agents have a need for more clarity, with his "Technology Toolkit"  and "Web Sites: Prospecting and Follow-up on the Internet" seminars.  While you can still bring Gary to your office for a two-day Tech-Speed program to help you organize your operations with Agent Office/Online Agent/Agent 2000, he has been having great success doing it online, with GoToMeeting.  He is also available for any other kind of training or troubleshooting online as well.  Gary also maintains a significant knowledge base of over 1,000 links to Real Estate technology Web sites and articles at his popular Real Estate - Agent Tools web site, and a Real Estate Store with almost 60 of the most popular Real Estate software, products, and services today, many of which are offered at a discount.

 


Real Estate sales associate: 2011 - Current

Weichert Real Estate - Doylestown

Founder/Owner: October 1999 - Current
RE-ACT, LLC - Real Estate Automation, Consultation, and Training

Real Estate Contact Management/CRM "Broker"

Speaker - Trainer - Consultant - Columnist. See Services.

Knowledge Base - 1000+ RE Technology Links - RealEstate-AgentTools.Com



 Staff Technology Instructor - December 1999 - May 2008
Polley Associates Real Estate Education

Currently a state certified instructor, teaching various MCE classes and others. To date Gary has taught these courses to thousands of agents in the Newtown Square, Blue Bell, Southampton, Villanova, and Lionville areas.

 

Courses taught:

 

Win-Win Negotiating Skills

The Real Estate Technology Survival Kit (Author)

Real Estate for Boomers and Beyond

The Consumer and You

Caught on Camera:  Anti -Trust in the 21st Century

The Green Future

Putting Consumers Interest First (2006 Edition)

Slaying Dragons - Earning Consumer Trust with Better Client Service

Helping Consumers Win in a Changing Market

Accredited Seller Representative Designation Course

Real Estate Agent's Technology Toolkit
RECS(Cyberspace Society Designation Course - Author))
Using Technology to Serve Consumers
Stefan Swanepoel's "e-Buyer"
Putting Consumer's Interests First
Real Estate for Senior Citizens
Better Safe
The Fungus Among Us
Legal Issues and Act 112/47
Real Estate Fundamentals
Real Estate Practice
Exam Prep

 

Roving Technology Consultant - March 1998 to November 1999
RE/MAX of Southeastern Pennsylvania and Delaware, Inc.

Responsibilities included consulting/training over 1800 brokers, agents, and assistants in 93 offices over thirty kinds of software, time management through technology, and agent recruiting to brokers, at office meetings, small groups, and on a one-on-one basis throughout Southeastern PA and DE. Design of Regional Power Point presentations, promotional fliers, and Market Share bar charts. Preparation of content, and primary speaker at Internet and New Agent Orientation breakfast and luncheon seminars in hotels and country clubs throughout the region. Hosting at conventions, board picnics, sales rallies, and charity cruises, etc. Recruited and organized eighty Realtor volunteers to crew on RE/MAX Magellan Hot Air Balloon at Hershey Balloon Fest in PA, to include liaison to Hershey Park "Balloon Meister", Magellan pilot, photographer, hotel, etc.

 

Community Sales Manager - 1997
A.P. Orleans

Responsible for sales and management of Newtown Ridge, new construction homes. Interfaced with construction superintendent, project manager, and corporate sales manager in sales and marketing of the community.

 

Technology Consultant/Operations Manager - 1996
Craig Lerch, Jr., Coldwell Banker Poquessing

Craig was the number one agent in Philadelphia from 1989 - 1996. 140 transactions in 1996. Automated the office with respect to tracking and follow-up for all listings and sales. Responsible for significant increase in client satisfaction and retention due to implementation of these systems. Designed: spreadsheet for tracking of all agents commissions; various forms used throughout the office; marketing and promotional materials; buyers handbook; sellers handbook; and form letters to clientele. Self-taught several major software applications, incorporated them into the business, and trained agents and staff on same. Worked with the designer/owner of SOAR MLS Automation Software to establish working version for TReND MLS.

 

Mortgage Loan Originator - 1995
PNC Mortgage
Solicited mortgage leads from real estate agents and past clientele, for the purpose of mortgage loan origination. Approached by Craig Lerch as a result of prior resume activity.

 

Sales Associate - 1987 - 1994
RE/MAX Action Realty and Janet Pool Associates

Last six years with RE/MAX. Approximately 147 transactions in the last 4 years. Majority of activity was residential resale. Site sales representative for various new construction communities while with Janet Pool Associates.

 

Prior experience includes computer operations manager, production manager, computer technician, retail sales and management, whole life insurance sales, and USAF Cryptographic Electronics Technician with Top Secret Security Clearance.

 

 

Background in Contact Management and CRM

 

 

  • 1987 - 1993 - Residential Real Estate Sales. Closed 147 transactions

  • 1988 - Investigated Howard & Friends and Real Estate Specialist (RES). Both of which were DOS based at the time. Started using Real Estate Specialist for his business. Created listing and closing transaction plans and letters and follow-up campaign letters in RES. E-mail did not yet exist in common use

  • 1989 - Top Producer released - also DOS. Started tracking its features but stayed with RES

  • 1991 - Started hosting round table discussions on Contact Management at the invitation of the local boards

  • 1992 - Agent Office released. Started tracking its features but stayed with RES

  • 1992 - Started using Outlook

  • 1994 - Left sales to create a team and automate the office's top producing agent using RES.

  • 1995 - Became a mortgage loan originator and used an industry specific CRM

  • 1996 - Automated #1 agent and staff in Philadelphia using Agent Office to organize prospecting, listings, closings, and post closing follow-up for 140 transactions that year.

  • 1997 - Became a new construction salesperson and used their industry specific CRM

  • 1998 - Became RE/MAX regional roving technology consultant. Trained agents on Agent Office and Top Producer, as well as other technology related training

  • 1999 - Hired by Polley Associates Real Estate school to teach Real Estate specific technology. Discussed and polled use and opinions of Contact Management and CRM with over 10,000 agents over the next 10 years

  • 1999 - Founded RE-ACT - Real Estate Automation, Consultation and Training, allowing the following to happen...

  • 2001 - Wrote original Online Agent versus Top Producer article, read by many thousands of agents, and was one of the most popular pages on this site for many years

  • 2003 - Various articles for Realty Times Magazine about Contact Management and CRM

  • 2004 - Interviewed by Jack Peckham for RECS Radio about CRM

  • 2005 - e-PRO Certified Trainer

  • 2006 - Elected to CyberGuru Hall of Fame - Real Estate CyberSpace Society

  • 2007 - Author and Certified instructor for the 2 day RECS Designation Course

  • 2008 - Guest speaker at CyberProfessionals Conference in Pittsburgh

  • 2008 - Invited to write article for Arizona Association of Realtors Magazine

  • 2009 - Interviewed for VA Association of Realtors Magazine - July/August 2009 Issue - "Kill Your Rolodex"

  • 2009 - Interviewed by Kathy Googenour - LeadBooster Club

  • 2009 - Created Considerations when choosing a Real Estate Contact Manager or CRM.

    A 60 minute Power Point Presentation,prepared for the Real Estate Cyberspace Society's 2009 Cyber Convention

  • 2012 - TheTechByte.com - Technology eSummit - Webinar - Top 10 CRM Features You Should Look For

  • 2013 - Point2 Success Series Webinar - Tips to Better Use CRM's to Generate and Cultivate Leads

    •

  • Used ACT! for 1 year

  • Trained hundreds of agents individually in person and online on Agent Office and Top Producer

  • Created 10 hour class on Agent Office. Trained hundreds of agents in groups in online 2 hour/week interactive classes using GoToMeeting for two years.

  • Created Agent Office Training CD based on the experience gained in the online training classes

  • Has been speaking with thousands of agents over the last 10 years about their usage of Contact Management and CRM with regards to what they have used in the past, what they liked and disliked about each, and found a better product for them if it existed.

  • Created Trans-Plans Listing and Closing Plans and e-mail/letter Campaigns. They started with Gary's plans from RES, then Agent Office, and then were improved and expanded during Tech Speed consultations with agents and teams in the US and Canada over the next 8 years.

  • Conducted minimum 3 - 5 hour interviews with developer/CEO's of more than 30 Real Estate specific CRM's to create the Real Estate CRM Matrix. In these interviews, Gary examined their product in great detail to list which of the 350 features in the Matrix their product had. As compensation for their time, Gary consulted with them to help the improve their product.

  • Consults to several of the company's developers on a fee basis to help them improve their product on an ongoing basis

  • Gary was the ONLY person/company authorized by Top Producer® to sell both their product, and AgentOffice®, their primary competitor, until 2008

  • Has been the answer man for Contact Manager and CRM questions since 1998 on Real Talk, followed by e-Pro, and then blogging on Active Rain and Stefan Swanepoel's Real Blogging, as well as many other Internet forums

  • Moderator for the Top Producer user group on Yahoo.

  • Creator and Moderator of the user group for Advantage Xi on Yahoo.

  • Started reselling Agent Office in 2004, then Top Producer, then most of the rest of the 30 some odd available. Have been speaking with agents, teams, and brokers every day, one on one, about their experiences with a wide range of products, as well as their needs, preferences, likes, and dislikes, ever since.

  • Gary is the person of choice for many coaches around the USA and Canada to refer their clients to for Contact Management and CRM questions and solutions.

 

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