Most Current Speaking Topics

Real Estate Contact Management/CRM Solutions

Real Estate Technology Toolkit

Web Sites:  Prospecting & Follow-up on the Internet

Success Stories

Real Estate Contact Management/CRM Solutions

There are more and more CRM (Customer Relationship Management) solutions coming out every day. What are the differences between them? How do you decide which one is right for you? What information can be imported into them, and how is it done? The question often asked is, "Which one is best?". The question which really should be asked is, "Which one is the best for me?".

This is a workshop to help the agents make the determination as to which CRM solution is the best one for them. If they already have one, this workshop will help guide them as to whether or not to stay with the one they have.

Gary David Hall is the Real Estate industry's only Real Estate CRM "Broker". Until January 2008, he was the only person Top Producer had authorized to sell both Top Producer, and it's primary competitor, AgentOffice, as well as many others. This privilege was extended due to the overwhelmingly positive reputation Gary enjoys internationally in the industry, for his depth and breadth of knowledge on the subject, and for being fair and unbiased in his presentation of the many choices available.

If you call any of the CRM companies, they will obviously tell you their product is the best for you. Gary is a reseller for all the major CRM solutions, as well as many others. This puts him in a unique position, inasmuch as he can truly be unbiased with his advice on that topic. Look at it the same as when you are working with a buyer looking for a home. You try to find the best match for them. You don't care which one they pick (assuming it is not a big mistake), as long as they pick one. You can be unbiased about the houses you show them, and you point out the positives and negatives of each. It's the same thing!

Bring Gary in to compare and contrast Top Producer, Agent Office, REST, Active Agent for Outlook, Respond, Real eSeller, 360Agent, Realty Juggler, All Clients, ACT! add-ons, Goldmine, Howard & Friends, and others. What are the pro's and con's of each over the other?

Do you know what you need? What are the questions you should be asking yourself, to better determine your needs?

Once you understand your needs, then Gary will explain the capabilities, or lack thereof, of each of the above mentioned solutions.

Real Estate Technology Toolkit

Most agents use technology not because they want to, but because they have to, and there are so many different aspects to it, that it's difficult to get a solid grasp; a good overview.  This course will help to tie together many of those things they have “some” knowledge of, and introduce them to the latest concerns, issues, and tools.

Gary speaks to 2 - 3,000 Real Estate agents each year.  Agents are, out of necessity, more knowledgeable than they were, even 2 years ago.  While some of the following may sound "too advanced", the feedback has been that it is presented in such a way that it is just what they needed to pull everything together, to make sense of the myriad of challenges through which they must navigate.

Gary created this 7 hour seminar, comprised of 365 Power Point slides, to replace an existing technology course at Polley Associates Real Estate School.  It is comprised of many different subjects, all of which can be presented independently, so it can be tailored to any time frame.

What are the components?

E-mail is not just e-mail any more!

Learn more about terms like:

• Incoming & Outgoing Mail Servers (POP3 & SMTP) - The journey of an e-mail

• E-mail Clients

• Check your e-mail from anywhere, online

• Web based e-mail - what are the pro's and con's?

• IMAP - It's been around forever, but teams are just beginning to understand it's power to help them manage a complicated task

• Setting up e-mail accounts in Outlook & Outlook Express

• Spam - several ways to minimize it; filters and the dangers of the easy ways out, the CAN-SPAM Act.

• Scraping - spammers are stealing your e-mail address from all over the Internet.  Learn how to control it.

• Phishing - don’t be fooled by that e-mail professing to be from legitimate institutions or businesses, such as PayPal; your bank; your credit card...

• Malware in it's many forms -Viruses, Worms, Trojans, Hoaxes, Spoofing

• Permanent and unlimited e-mail addresses - how, exactly, to get one

Backing up - step by step - what to back up, and what software to do it with

Annoyances - and what to do about them.  Pop-ups, spyware/adware

Viruses - Trojans, hoaxes, spoofing.  What's the best Virus software?

Firewalls - What do they do?  Fix it with hardware, or software?

Reciprocity/IDX - What it is, and how to add it to your Web site.

Transaction Management Platforms - Take a detailed look inside Settlement Room

Agent Productivity Software - Compare them, and take a detailed look at Agent Office

Freeware - Some handy free utilities to make your life easier

Virtual Tours - What's out there besides IPIX?

Importing and Exporting database files, mapping

Buying on Ebay – It's much easier than you may think.  How to save money on Ebay, click by click

PayPal – An easy and safer way to pay for purchases online - click by click

Virtual Assistants - What are they; what are the advantages of using one; how much do they cost; what can they do for you...

Palm vs. Windows CE vs. Blackberry

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Web Sites:  Prospecting & Follow-up on the Internet

Whether you already have a Web site, or you are looking to purchase one, this course will answer the vast majority of your questions!

Gary created this 7 hour seminar, comprised of 361 Power Point slides, to replace an existing technology course at Polley Associates Real Estate School.  It is comprised of many different modules, all of which can be presented independently, so it can be tailored to any time frame.