Real Estate Word
Increase Your Business with a Newsletter!
Keeping in touch is critical to an agent’s success but it’s a job that never ends.
Follow-up is often overlooked as most real estate agents would rather be out selling homes. It’s important to remember though that each lead could be worth thousands of dollars!
A monthly real estate newsletter means you never have to give up on a lead ever again. You’ll automatically be in touch every month so they’ll remember you when they’re finally ready to buy — even if it’s years later!
More Repeat & Referral Business
It’s important to keep in touch with past clients for future moves or referrals as studies show that it’s 10 times easier to maintain existing clientsthan to develop new ones. Your subscribers may even forward your newsletter onto their friends and family which is a great way to generate “word of mouth” business in addition to repeat business.
It’s time consuming to create a newsletter from scratch each month and as as result, it’s one of the first things to get neglected. Let us do it for you. That way you’re able to focus your time and effort on what you do best — selling homes! Don’t wait any longer — sign up now and get your very own Real Estate eNewsletter working for you!
Who writes the content for the newsletter?
We do so that you’re able to concentrate on what you do best — selling homes. You are however able to add your own content if you choose to.
Can I customize the newsletter with my own articles?
Yes, there’s a section where you can add your own article if you wish to. Agents will usually copy local market stats as it’s easy and informative. There’s also a “P.S.” line where you can talk about your hot new listing or a special service you offer such as an online CMA.
Do I have to customize the newsletter each month?
No, if you don’t have time to do it one month or even if you’re not interested in doing it at all, just leave it to us. It’s just an option that’s there for you.
Can I integrate the newsletter into my existing website?
Yes. You can add links to your newsletter that update automatically each month. You can even add a subscribe box directly into your lead forms so that prospects can sign themselves up.
Will the newsletter look as if it’s coming from me personally?
Yes, we’ll customize the newsletter with your photo, company logo, contact info, and a link to your website. It’s also delivered from your email address so clients are able to respond to you directly. Your name is also stated in the subject line.
Will the newsletter be personalized to my clients?
Yes, if the subscriber’s name is Jill, the newsletter will start out with “Hi Jill”. You can even add custom notes to individual subscribers for the ultimate personal touch!
How can I tell how many subscribers I have?
Every time you log into the control panel, you’ll be told how many subscribers you have. This way, you’re able to track how many new subscribers you get each month.
Can I import my address book from programs such as Outlook?
Yes, you’re able to easily import your address book once it’s saved in a CSV format.
How often is the newsletter delivered?
The newsletter is delivered once a month. The default delivery date is the 18th but it can be changed with the click of a button to suit your schedule.
Do I need to download and install any software onto my computer?
No, everything is web-based so not only do you not have to download and install software onto your computer, but you’re able to access the entire system from any computer — anywhere!
Do I have to deliver the newsletter to my subscribers myself?
No. It can be a big hassle getting your subscribers together and sending them out each month so we take care of that for you.
Can people easily unsubscribe themselves from my newsletter?
Yes, there is an unsubscribe button at the button of the newsletter. The reader also has the option to change their email address.
How much does this service cost?
It’s only $37 per month which includes up to 500 subscribers. Additional blocks of 500 can be purchased for just $10 per month. We offer a 30 day money back guarantee so you’re able to buy with confidence.
How do I pay for this service?
We accept all the major credit cards. You’ll also be automatically emailed a receipt each month so that you can cross reference with you statement and keep it for your taxes. To sign up, just click here.
Am I locked into a contract?
No, you’re free to cancel at anytime.
Am I able to manage my prospects online from any computer?
Yes, you just log into your control panel and you’re able to add or remove subscribers, send past issues out, update your profile, add your own article, etc. You can even do it on your smart phone!
Can clients and prospects sign themselves up to the newsletter?
Yes, there’s a form that you can add to your site that enables clients to sign up to your newsletter. As soon as they do, they’ll receive the latest edition. You can be sleeping while building your subscriber base at the same time!
Am I able to add clients and prospects manually?
Yes, for example if you’re at an open house and someone would like to receive your newsletter, you can log in to your account, click “Add Subscriber” and type in their details.
Can I send this newsletter to whoever I want?
You shouldn’t send your newsletter to people who you don’t know or who don’t know you. Unsolicited newsletters are considered spam.
Do I need to do anything to make this work for me?
No, it’s totally maintenance free! All you need to do is add subscribers.
What steps have been taken to ensure newsletters aren’t flagged as spam?
We’ve set up specially designed SPF records as well as optimized the header and body code to comply with spam filters. We’ve also added our dedicated email server to the preferred sender lists of popular email clients such as Hotmail, Gmail & Yahoo.