Dave Beson’s LetterWriter Series – More detail

Don’t forget to check out my
Trans-Plans Activity Plans & E-mail Campaigns for Listings & Closings!


What is the difference between Dave Beson’s new LetterWriterPlatinum, Original LetterWriter, LetterWriter Plus and eLetterWriter?

Categories of letters in Dave Beson LetterWriter Platinum:

  • 10 Year Follow-up – 60 letters (sent every 60 days)
  • Why Choose Me As Your Agent? – Platinum service, changing market guidance (36 letters)
  • TEAM Letters – Benefits and Unique Qualities of a TEAM 24 letters (sent30/60 days)
  • Prospecting and Lead Follow-Up – Buyer inquiry, investment inquiry, etc. (30 letters)
  • Unique Markets – Foreclosures, boomers, Seniors, Vacation/investment, realtor referrals (54 letters)
  • Designation Promotion – CRS and ePro 24 letters (sent every 30 days)
  • Legendary Letters Client – Testimonial letters, 33 Touch KW letters (39 letters)

Categories of letters in Dave Beson LetterWriter:
NOTE: LetterWriter does not include the letters in LetterWriter Plus.

  • 7 Year Follow-Up – 84 letters (sent once a month)
  • PR Campaigns: Holiday – 30 letters (sent on holidays)
  • Letters To Buyers – 19 letters (not on action plan)
  • Letters To Sellers – 37 letters (not on action plan)
  • FSBO’s – 7 letters (sent every 7 days)
  • Letters To Tenants – 5 letters (sent every 7 days)
  • Letters to Expired Listings – 10 letters (sent every 5 days)
  • Referral Letters – 10 letters (sent every 60 days)

Categories of letters in Dave BesonLetterWriter PLUS:
NOTE: LetterWriter Plus does not include the letters in LetterWriter.

  • Gold Mine Referrals – 54 letters (sent every 60 days)
  • Builder Marketing Specialist – 24 letters (sent every 10 days)
  • I Have A Buyer Looking – 10 letters (sent every 7 days)
  • Holidays & Special Events – 24 letters (sent on holidays)
  • Open House follow-up – 16 letters (sent every 7 days)
  • Buyer Specialist-Agency – 18 letters (sent every 7 days)
  • Real Estate Investor Prospecting – 18 letters (14 days)
  • Relocation Lead Development – 13 letters (10 days)
  • Favorite Homes Campaign – 36 letters (sent every 60days)

Categories of letters in Dave Beson eLetterWriter:

Healthy, Wealthy and Wise:

  • Healthy Tips
  • Wealthy Tips
  • Wise Tips

Holidays & Special Times

Just a Hint From Jessica

  • Moving on-Your Next Move
  • Moving up
  • Moving down
  • Thinking of remodeling or moving

Lead Follow-Up

  • Web Inquiry
  • Transferee inquiry
  • Open house visitor

Client Follow-Up

  • Buyer in process
  • Seller in process

Technology Tips to Save Time and Money

Four Year Follow-Up for Referrals
Buyers & Sellers